White Label

Start with what’s
already developed.

Choose from our established formulas and existing color options to create products for your brand with a simpler development process.

Rows of unbranded pressed powder shade pans arranged on a neutral surface

White Label Development

A simpler route
to your product.

White Label allows you to build your product range using formulas and colors that have already been developed by our team.

Instead of starting with an extensive product development process, you can explore existing options, select what fits your brand and move forward with fewer development steps.

Product Selection

Choose what works
for your brand.

Explore our existing product, formula and color options across face, eyes and lips. Our team can help you evaluate the alternatives and build a focused product range for your project.

Face

Eyes

Lips

Unbranded lipstick bullets and eyeshadow shades arranged in a selection tray

Established Formulas

Start with an
established formula.

White Label projects begin with formulas already developed within our existing portfolio. This reduces the need for extensive formula development and makes product selection more straightforward.

Limited adjustments can be evaluated when needed, such as refinements to shade or finish, depending on the product.

Selection & Approval

Choose. Approve.
Move forward.

When an existing formula and color are selected without modification, the product can move forward without a new development cycle.

If limited adjustments are requested, a revised sample is prepared for evaluation and approval before production.

Cosmetic shade samples in small jars beside a swatch card during evaluation

Packaging

Your packaging.
Our guidance.

Packaging is sourced directly by the client. When needed, our team can provide guidance on suitable packaging suppliers in Türkiye and support the selection process.

Before production, packaging compatibility is evaluated to help ensure it is suitable for the selected product and manufacturing process.

An unbranded compact and lipstick component on a neutral surface

Your White Label Journey

From selection
to production.

  1. 01

    Product Selection

  2. 02

    Formula & Color Selection

  3. 03

    Product Evaluation

  4. 04

    Optional Limited Adjustment

  5. 05

    Final Approval

  6. 06

    Packaging Compatibility

  7. 07

    Production

  8. 08

    Filling & Assembly

  9. 09

    Ready for Delivery

Two Ways To Develop Your Product

How much customization
do you need?

White Label

Start with our established formulas and existing color options, with limited adjustments where needed. A straightforward approach when extensive product development is not required.

Private Label

Start with our existing formula portfolio and develop the product further according to your project requirements, with greater scope for customization.

Explore Private Label →

International Projects

From Istanbul
to your brand.

We work with international clients developing color cosmetics for their own brands. Product samples can be shipped internationally, and relevant product and manufacturing documentation available from our side can be provided to support your regulatory process.

Market-specific registrations and regulatory compliance remain the responsibility of the brand owner.

Not sure which model
is right for your project?

You don’t need to decide before contacting us. Tell us what you want to create, and our team will help you identify the right approach for your project.